WHY SEQARA?
We are result oriented. We focus on clients’ expectations and orientation in achieving the target and implement excellent service.
Integrated Communications
We deliver our 360 Degrees Communication Services with the best strategy for clients. Connecting our clients with the target audiences is our main goal. One of  our strategies is Marketing Public Relations (MPR) to build reputation, credibility, and consumer trust through storytelling, media, and influencer content to drive purchasing action.
STRONG MEDIA ENGAGEMENT
We have good and strong relationship with national, regional and international media. Our media relations coverage area covers media and journalists from Southeast Asia (Singapore, Malaysia, Vietnam, Thailand, and Philippines), Asia (Hong Kong, China, Taiwan, and Japan), Europe (UK, Germany, and France), Australia, Middle East (UEA, Qatar, Oman, and Saudi Arabia),  and Canada & United States of America.
Communication Evolving
We help telling your story and engage your audiences with the most updated and efficient method. We provide impactful information and engagement between brands and consumers or the public. Additionally, the use of artificial intelligence and data-driven strategies is not just a trend, but a cornerstone in effective communication
Our Portfolios

miratap

miratap is a Japanese housing equipment company help to create an ideal home environment with modern and classy products.

Industry: Houseware

Services: Digital

SIEMENS Healthineers

Siemens Healthineers is a German multinational company with specializing in medical technology and medical imaging.

Industry: Healthcare

Services: Public Relations

POCARI SWEAT Run 2026

Pocari Sweat Run 2026 is a major annual hybrid running event in Indonesia that promotes sport tourism.

Industry: Event Sport

Services: Public Relations

Our Services
Public Relations
SEQARA Communications is more than simply telling stories and announcing the news. It’s about strategic management of your reputation and becoming a partner for media in providing trusted contents. Create a valuable content is our strength service.
Content & Publication
SEQARA Communications helps you to convey your message through effective content. We are ready to support you in building strategic and content for your annual report, company profile, etc. Creating valuable content is our strength.
Training
We believe communications is the heart of business performance. We provide tailor-made communications and public relations training program based on your need.
Event Management
SEQARA Communications has a unique yet innovative approach to create and manage events. An experienced team with professional handling is here to deliver your story through an event.
Corporate Social Responsibility
Advise you a sharp strategy and provide value for your CSR campaign as well as executing effectively. Our modern CSR goes beyond philanthropy to include sustainable, ethical, and community-focused actions that create shared value for both the company and society.
Digital Marketing
Data-driven approach to social media, web strategy and search optimization as well as digital ads and digital training. Our proposed digital marketing programs involves creating tailored strategies such as SEO, PPC, and content marketing – to boost brand visibility, drive website traffic, and increase conversions for clients. We always focus on measurable ROI and customer experience.
Communication Research
Communication research takes you to the cutting-edge strategy to reach your target audience. Research insights provide structure to messaging, defining which messages are foundational and which are supplementary to ensure consistency in Communications and a cohesive brand narrative.
Latest news
AEO (Answer Engine Optimization): Kunci Visibilitas di Era Jawaban Seketika

Di tengah melonjaknya penggunaan asisten suara, perangkat pintar, dan fitur pencarian berbasis AI, orang mengharapkan jawaban yang langsung dan ringkas. Di sinilah Answer Engine Optimization (AEO) berperan. Dengan AEO, SEQARA Communications menyelaraskan strategi konten dengan perilaku pengguna modern—yang sering tidak lagi mengklik tautan, melainkan mencari jawaban tepat di tempat mereka bertanya. Tanpa AEO, konten yang […]

Answer Engine Optimization (AEO) dan Fungsinya bagi PR: Strategi, Perbedaan dengan GEO & SEO, serta Tren 2026

Sebagai praktisi PR di SEQARA Communications, saya tak lagi hanya memikirkan bagaimana caranya brand “muncul” di halaman hasil pencarian. Di era jawaban instan, audiens menginginkan respons tepat, kontekstual, dan langsung bisa dipakai. Di sinilah Answer Engine Optimization (AEO) berperan: seni menyusun dan memformat konten agar mesin jawaban—mulai dari AI Overviews, Featured Snippets, People Also Ask, […]

Panduan Seleksi Solusi AI LinkedIn: Transformasi Strategi Pertumbuhan dan Akurasi Data

1. Navigasi Lanskap AI LinkedIn: Dari Otomasi ke Akselerasi Strategis Sebagai konsultan strategi komunikasi yang menggunakan teknologi penjualan dan pemasaran B2B, SEQARA Communications melihat bahwa saat ini kita telah melampaui era di mana perangkat lunak hanyalah alat bantu administratif. Sekarang kita berada dalam fase di mana tech stack AI (artificial intelligence) berfungsi sebagai penggerak strategis yang menentukan Pipeline […]

If I was down to my last dollar, I would spend it on public relations

Bill Gates
Chairman Bill & Melinda Gates Foundation, Microsoft

Infographics
AEO vs GEO: How to Win Instant Answers and AI Citations

Answer Engine Optimization (AEO) is the practice of shaping content so machines can deliver direct, definitive answers. It emerged alongside click‑free searches, voice assistants, and featured snippets—moments when Google, Siri, and Alexa surfaced answers from web pages without requiring a click. Generative Engine Optimization (GEO), by contrast, focuses on earning inclusion and citations inside AI‑generated […]

20 Alat AI yang Wajib Dikuasai di Tahun 2026

Memasuki 2026, kurva adopsi AI (artificial intelligence) atau akal imitasi makin curam: perusahaan menuntut produktivitas 10x, kreator mengejar visual premium dalam hitungan menit, dan engineer membangun agen otonom yang terintegrasi ke alur kerja nyata. SEQARA Communications merangkum 20 alat AI yang paling strategis untuk dikuasai oleh praktisi public relations (PR) dan agensi kreatif —setiap alat […]

Brand Storytelling 2026: Membangun Otoritas yang Tak Tergoyahkan dan Strategi Distribusi yang Benar

Mengapa Cerita Lebih Penting daripada Produk Ada perubahan senyap dalam cara konsumen memilih merek. Buku pedoman lama—teriakkan fitur, obral harga—tak lagi manjur. Yang kini memimpin adalah sesuatu yang lebih purba: cerita. Neurosains menawarkan alasannya. Saat otak bertemu daftar fakta, ia bekerja analitis, selangkah demi selangkah. Saat bertemu cerita, lain jadinya: mirror neurons menyala, oksitosin meningkat, […]

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